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TD LP1 12/13 Visual brand identity and product design MPP105

Status: Avslutad
Öppen för svar: 2012-10-26 - 2012-11-12
Antal svar: 22
Procent av deltagarna som svarat: 64%
Kontaktperson: Linn Warg»

Your own effort

1. How many hours per week did you spend on this course?

We mean total time, that is, it comprises the time you spent in class and the time you spent on your own work. Try to estimate the average time over the entire study period.

22 svarande

At most 15 hours/week»0 0%
Around 20 hours/week»2 9%
Around 25 hours/week»8 36%
Around 30 hours/week»8 36%
At least 35 hours/week»4 18%

Genomsnitt: 3.63

- To much work load at the end of the course» (Around 25 hours/week)
- Since this is a design course, it take lots of time. It definitely take to much time. » (At least 35 hours/week)

2. How large part of the teaching offered did you attend?

22 svarande

0%»0 0%
25%»0 0%
50%»0 0%
75%»2 9%
100%»20 90%

Genomsnitt: 4.9

- I don"t like the way of keeping attendance, it should count only for the workshop not the lecture, we are all adult» (100%)
- I liked the lectures, and would have liked to have some more going even deeper/theoretical.» (100%)

Goals and goal fulfilment

The course syllabus states the course goals in terms of learning outcomes, i.e., knowledge, skills and attitudes to be acquired by the student during the course.

3. How understandable are the course goals?

22 svarande

I have not seen/read the goals»0 0%
The goals are difficult to understand»1 4%
The goals give some guidance, but could be clearer»7 31%
The goals clearly describe what I am supposed to learn»14 63%

Genomsnitt: 3.59

- Course PM and what the examinators and supervisors say is not very coordinated. » (The goals are difficult to understand)
- It is hard to know what visual result is preferred since it is somewhat individual.» (The goals give some guidance, but could be clearer)

4. Are the goals reasonable considering your background and the number of credits?

Answer this this question and the succeeding one, only if you do know the course goals.

22 svarande

No, the goals are set too low»0 0%
Yes, the goals seem reasonable»18 81%
No, the goals are set too high»4 18%

Genomsnitt: 2.18

- Reasonable, but not supported» (Yes, the goals seem reasonable)
- One felt you could and should do better but did not havet time.» (No, the goals are set too high)
- A lot is covered in a short space of time.» (No, the goals are set too high)

5. Did the examination assess whether you have reached the goals?

22 svarande

No, not at all»0 0%
To some extent»9 40%
Yes, definitely»12 54%
I don"t know/have not been examined yet»1 4%

Genomsnitt: 2.63

Teaching and course administration

6. To what extent has the teaching been of help for your learning?

22 svarande

Small extent»3 13%
Some extent»8 36%
Large extent»9 40%
Great extent»2 9%

Genomsnitt: 2.45

- Little teaching and with bad timing. Much we had to figure out ourselves, but I guess that"s a learning process too. » (Small extent)
- The lectures were more inspirational» (Some extent)
- Whilst the guest lectures throughout the course were very interesting at times they seemed quite detached from the course and it would have been nice for the course director to introduce each lecture and briefly explain the connection between the lecturer and the course and its course goals.» (Some extent)

7. To what extent has the course literature and other material been of help for your learning?

22 svarande

Small extent»4 18%
Some extent»10 45%
Large extent»7 31%
Great extent»1 4%

Genomsnitt: 2.22

- None at all, Id say. » (Small extent)
- Designers want their presentation to look nice but then it is impossible to come back and understand afterward since the presentation contain no description or anything» (Small extent)
- The articles were very good. Maybe they could be categorized according to the topic they deal with to make it easier to find information. » (Large extent)

8. How well did the course administration, web page, handouts etc work?

22 svarande

Very badly»0 0%
Rather badly»2 9%
Rather well»8 36%
Very well»12 54%

Genomsnitt: 3.45

- Handout administration was pretty good, by Pingping standards... » (Rather badly)
- All the lecturers" slides should be available on PingPong, some were missing. » (Rather well)
- Though it took to long until some presentations were uploaded on the website, I had to talk to the course administor, the examinor and the guest lecture before something happened..» (Rather well)
- It was much improved compared to the earlier form courses, much better administration, clarity of tasks to be performed, etc.» (Very well)

Study climate

9. How were the opportunities for asking questions and getting help?

22 svarande

Very poor»0 0%
Rather poor»3 13%
Rather good»4 18%
Very good»13 59%
I did not seek help»2 9%

Genomsnitt: 3.63

- I think I saw the examinator 4 or 5 times during the entire course. » (Rather poor)
- the supervisions were always rewarding» (Very good)
- Would have been good to have supervision earlier on rather than 3 within 7 days» (Very good)

10. How well has cooperation between you and your fellow students worked?

22 svarande

Very poorly»0 0%
Rather poorly»2 9%
Rather well»6 27%
Very well»14 63%
I did not seek cooperation»0 0%

Genomsnitt: 3.54

- Had different expectations on the course outcomes.» (Rather poorly)
- There was a lot to do so the work had to be divided. We had some problems clearly defining our bike brand and the visual disign philosophy in a way that would make everyone work towards the same goal. » (Rather well)
- The group work went well though me and another student had to take much more responsibility for the different activities since the other ones did not have as strong industrial design background as us. Therefore we had to put more effort than we should have needed if all members had a design background. To change this it would be better to ensure that all students have the appropriate background and to split the new-commers equally in the groups.» (Rather well)
- Some friction, as usual, but nothing out of the ordinary. » (Very well)
- The project is fun, the working then is fun :D I liked it» (Very well)

11. How was the course workload?

21 svarande

Too low»0 0%
Low»0 0%
Adequate»3 14%
High»11 52%
Too high»7 33%

Genomsnitt: 4.19

- A bit too much to do in the last part. But I guess that is due to unsupervised ambitions among the groups as well. » (Adequate)
- Difficulty in determining/understanding how detailed into each part of service we should go! For instance we had a believable service but not as strong visuals compared to other groups, so where is the line?» (High)
- towards the end, the workload was so high that it was in the way of exploring the subject and learning.» (Too high)
- Part 1 was fine. Part 2 was too high workload.» (Too high)
- The scope of the project is too wide » (Too high)
- As I have understood has previous years "only" had to design a product? To design a whole system, including products, website and other things were to much for just three weeks and focus to that extent that seems to be expected my the examinor, it was simply too much! (Though I like the idea of designing a service, perhaps the intital part can only take 2w to leave more time for the service?)» (Too high)

12. How was the total workload this study period?

22 svarande

Too low»0 0%
Low»0 0%
Adequate»4 18%
High»14 63%
Too high»4 18%

Genomsnitt: 4

- I just studied one course this study period. I honestly don"t know what would have happened since if I had had another course with an as heavy work load. » (High)

Summarizing questions

13. What is your general impression of the course?

22 svarande

Poor»1 4%
Fair»0 0%
Adequate»3 13%
Good»9 40%
Excellent»9 40%

Genomsnitt: 4.13 (bidrar till totalt genomsnitt/jämförelseindex)

- A fun course that can be made good too. » (Adequate)
- Fun course, although it requires a quite a bit over 25 hours a week. » (Good)
- But there is still potential for some changes.» (Excellent)
- Lectures are interesting, project is fun» (Excellent)

14. What should definitely be preserved to next year?

- Interesting to both analyse and design in the same project. »
- Analysis and synthesis. Toni-Matti is very good too. »
- The division between studying an excisting brand and creating your own. »
- The structure of the branding project!»
- brand analysis»
- Literature and presentations which offering basic knowledge»
- Good to start with one brand and then create an own.. fun challenge to change over to service design»
- I really liked Sara"s lecture on Product Service Systems and found this topic very interesting so this should be kept in the course and if anything expanded upon»
- Service Design! And the design for sustainable behaviour aspect. Very interesting topics. Transformator Guest Lecture (if keeping service design).»
- all the fun part, like lots of workshop»
- I liked that we did a service system. Maybe we could have had one or two more lectures on that. »
- The project, though it could be changed to put less focus at the intial part to leave more time for the designing part. »

15. What should definitely be changed to next year?

- Difficult to design an entire product service system in three weeks, challenging and exiting though. The analysis-part should maybe be shorter and the designing new product system a bit longer. The workshops with ToniMatti should have been done earlier in the course... »
- Perhaps more education, a more even workload, a less absent examinator and better coordination of what students are actually supposed to deliver. »
- Better define what is required from the second part. People were nervous of how th different projects were compared when it comes to grading.»
- Not have 3 supervisions in a row with different teachers so late in the process. More time for part 2 of the project would have been good too. And put all the workshops earlier so that they match where we are in the project.»
- aim the final prject more towards experimenting with applying brand values to design instead of producing tons of deliverables on a very extensive system»
- Eva Ossianssons lecture felt unnecessary and could be replaced More lectures on branding similiar to "Raysafe". E. g. how to find a unique approach and how to create a visual design philosophie for a large range of products. »
- Order of lectures»
- more time to accomplish phase two, and less for phase one in compare. »
- The project was split 60/40 yet the mid-term was 50% of the way through the course suggesting its more of a 50/50 split. The supervision and Toni Matti"s workshops should be carried out earlier on in the course»
- Adjust the workload, since designing a whole service might take longer time than usual. 2,5 weeks are barely enough. Perhaps shorten Part 1 and give Part 2 3,5 weeks instead.»
- Teaching of the topics/tools useful to the project should be taught earlier than they were. A slightly earlier deadline and less emphasis on Part 1 would allow a more suitable time allowance for Part 2.»
- n/a»
- I think that the bike scheme was too extensive. It was quite CAD heavy (as could be seen in all groups) and I think that I also think that 8000 words was very limiting, it is very few words to first describe a whole company including history in, together with a new system. I felt that our report at least was lacking simply because we had to take away 2500 words even though we tried hard to restrain ourselves during the writing phase. »
- I would like to have more focus on the methods and tools for analyzing products within a certain brand (i.e. capturing the form language of that brand). The service design is really fun and a good idea but I think it can take a bit too much time. »
- I do not see any point in the individual infographic? Maybe it would be better if we had to write a page instead, it was very hard to illustrate the process..»

16. Additional comments

- Coordinate, structure and define this course and it will become great. »
- I had a lot of fun during this course, and learnt alot! Great course!»
- Thank you for the nice course!»
- n/a»
Genomsnitt totalt för detta stycke: 4.13

Genomsnitt totalt för alla frågor: 4.13
Beräknat jämförelseindex: 0.78

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