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Visual brand identity and market analysis (lp2), MPP105

Status: Avslutad
Öppen för svar: 2008-12-15 - 2009-01-25
Antal svar: 23
Procent av deltagarna som svarat: 60%
Kontaktperson: Oskar Rexfelt»
Utbildningsprogram som genomför enkäten: Chalmers


Your own effort

1. How many hours per week did you spend on this course?

We mean total time, that is, it comprises the time you spent in class and the time you spent on your own work. Try to estimate the average time over the entire study period.

23 svarande

At most 15 hours/week»3 13%
Around 20 hours/week»2 8%
Around 25 hours/week»4 17%
Around 30 hours/week»5 21%
At least 35 hours/week»9 39%

Genomsnitt: 3.65

- I estemate that I have spent over 45 hours/week on this course, which is way too much. » (At least 35 hours/week)

2. How large part of the teaching offered did you attend?

23 svarande

0%»0 0%
25%»0 0%
50%»1 4%
75%»2 8%
100%»20 86%

Genomsnitt: 4.82

- read it as an extra course» (50%)
- Almost 100%, and when I didn"t attend it was because of a funeral and other inevitable personal affairs. » (100%)


Goals and goal fulfilment

The course syllabus states the course goals in terms of learning outcomes, i.e., knowledge, skills and attitudes to be acquired by the student during the course.

3. How understandable are the course goals?

23 svarande

I have not seen/read the goals»2 8%
The goals are difficult to understand»0 0%
The goals give some guidance, but could be clearer»6 26%
The goals clearly describe what I am supposed to learn»15 65%

Genomsnitt: 3.47

- the goals are very fluid but the demands are specific, not a very good combination.» (The goals give some guidance, but could be clearer)
- It"s a bit unclear what to strive for in the second part of the course.» (The goals give some guidance, but could be clearer)

4. Are the goals reasonable considering your background and the number of credits?

Answer this this question and the succeeding one, only if you do know the course goals.

21 svarande

No, the goals are set too low»1 4%
Yes, the goals seem reasonable»18 85%
No, the goals are set too high»2 9%

Genomsnitt: 2.04

- Even if we did not study this course on our school.» (Yes, the goals seem reasonable)
- The goals are challenging, but not unreasonable.» (Yes, the goals seem reasonable)
- It seems that there are a lot of work to do,but i like it although it would spend a lot of time.» (Yes, the goals seem reasonable)
- Even if you do the least possible it is a very time consuming course» (No, the goals are set too high)

5. Did the examination assess whether you have reached the goals?

21 svarande

No, not at all»0 0%
To some extent»6 28%
Yes, definitely»6 28%
I don"t know/have not been examined yet»9 42%

Genomsnitt: 3.14

- As usual it is hard to show what you can in a group-project» (To some extent)
- It must be hard to make an accurate individual assesment since most performance is made in group.» (To some extent)
- we can express our work from presentation and reports.» (Yes, definitely)
- there is still the report to be handed» (I don"t know/have not been examined yet)
- no written examination. presentation and reports haven"t been graded yet.» (I don"t know/have not been examined yet)
- Hard to know, I only got a grade, not that much comments about reaching the goals.» (I don"t know/have not been examined yet)


Teaching and course administration

6. To what extent has the teaching been of help for your learning?

23 svarande

Small extent»1 4%
Some extent»1 4%
Large extent»12 52%
Great extent»9 39%

Genomsnitt: 3.26

- Very interesting lectures, but reading the lecturer"s articles as well was unnecessary.» (Large extent)

7. To what extent has the the course literature and other material been of help for your learning?

23 svarande

Small extent»2 8%
Some extent»9 39%
Large extent»11 47%
Great extent»1 4%

Genomsnitt: 2.47

- A lot of the articles were either unintresting or repeating what the lecturers said. Warell"s article was the other way around though, his lecture didn"t teach that much, but the articles were good.» (Small extent)
- not all texts were relevant and some were hard to apply in the projects, but gave a good picture of te subject » (Some extent)
- Some of the articles were a bit off-topic.» (Large extent)
- Some papers were very good, some didn"t help that much.» (Large extent)

8. How well did the course administration, web page, handouts etc work?

22 svarande

Very badly»0 0%
Rather badly»0 0%
Rather well»18 81%
Very well»4 18%

Genomsnitt: 3.18

- havn"t really used it» (?)
- The personal reflections part were a mystery for many weeks, with Karjalainen and Rahe saying different things and making things very confusing.» (Rather well)
- Some presentations from lecturers missing.» (Rather well)


Study climate

9. How were the opportunities for asking questions and getting help?

23 svarande

Very poor»0 0%
Rather poor»1 4%
Rather good»5 21%
Very good»17 73%
I did not seek help»0 0%

Genomsnitt: 3.69

- by mail» (Very good)
- There could have been more supervision schedules during the early part of the project.» (Very good)
- Both the lectures and the guidance meetings were very helpful.» (Very good)

10. How well has cooperation between you and your fellow students worked?

23 svarande

Very poorly»0 0%
Rather poorly»1 4%
Rather well»11 47%
Very well»11 47%
I did not seek cooperation»0 0%

Genomsnitt: 3.43

- Due to the poor english of a fellow student in my group, the work was slowed down and, in some cases, impossible to carry out the way it was intended to.» (Rather well)
- Some communications problems, but otherwise ok.» (Rather well)

11. How was the course workload?

23 svarande

Too low»0 0%
Low»0 0%
Adequate»4 17%
High»9 39%
Too high»10 43%

Genomsnitt: 4.26

- Luckily, my other course had a small workload, so it worked out well in the end.» (High)
- If I had had a course that took as much time as this one, it wouldn"t have worked out. If I compare how much time I spent on this course compared to the other course I took at the same time it was, 95% vs 5% which is not that good maybe. » (Too high)
- The split between this course and the other 7,5 p course we took during this period was about 90%/2%. Definitely a too high workload.» (Too high)
- to high for the points it represents. It is not easy to manage the other course(/es) taken at the same time.» (Too high)
- But I don"t want take away anything of this excellent course, just give more credits for the same course and workload!» (Too high)

12. How was the total workload this study period?

23 svarande

Too low»0 0%
Low»0 0%
Adequate»5 21%
High»10 43%
Too high»8 34%

Genomsnitt: 4.13

- The other course I took, Materials selection and design, was a very light 7.5 credit course.» (Adequate)
- since our other course was so bad it didn"t get any attention» (Adequate)
- I was studing half time this period so I managed, but on didn´,t, on the other hand, feel like I studied much less than a full time period.» (High)
- 3 projects....» (High)
- I almost crashed before christmas, but was saved by the fact that the other course (material selection in design) was a joke. It was way to easy and demanded nothing of the student. » (Too high)
- i read this course and Usability.» (Too high)


Summarizing questions

13. What is your general impression of the course?

23 svarande

Poor»0 0%
Fair»0 0%
Adequate»1 4%
Good»10 43%
Excellent»12 52%

Genomsnitt: 4.47

- An excellent course in its content, but one reason to why it is possible to learn so much is that the course is larger than its 7,5 credits.» (Good)
- it was interesting! really» (Good)
- very interessting but too time consuming» (Good)
- Jätte bra föreläsare, väldigt intressant ämnen och en engagerende uppgift» (Excellent)
- very interesting and relevant. impressive with so many good and important lecturers» (Excellent)
- although there are a lot of workload,but i found it interesting.» (Excellent)
- I feel like I learned so much!» (Excellent)

14. What should definitely be preserved to next year?

- The project and the set-up with a large number of interesting guest lectures.»
- the actual organization»
- the group-project»
- Föreläsarna»
- guest lecturers»
- All the lecturers»
- The many good guest lecturers that come from different companies.»
- almost everything»
- Team project and presentation Lecture from outside of school,Volvo and SAAB»
- more brands can be chosen, not only for the cars.»
- the lecturers and the project»
- The many "famous" lecturers.»
- The guest speakers. They are very inspiring. »
- I enjoy lecture from different teachers and people from different companise.We can choose the brand by ourself and cooperate with student from different country.I learn a lot from them:,) »
- Karjalainen, Diaz de la Vega, Löfgren, Otto.»
- Lecturars from outside school»
- Almost everything!»

15. What should definitely be changed to next year?

- The personal reflective report. It is very good to reflect and write about what you read and hear. But it is too extensive. I don´,t see the reason why everyone should write a summary of papers and lectures. The report gets very big and it doesn´,t feel like the examiner is going to read everything. Better with a shorter report more focused on the personal thoughts. Maybe with pre-defined questions.»
- to rent the car before, in two times in order to plan the work, and then if needed, to have the possibily to rent it again.»
- less work load. the personal reflection is more than 20% of the course»
- Att sitta och komentera och summerea alla artiklar och föreläsningar har känts väldigt onödigt och inte alls givande. Jag förslår ett litteratur seminarie tills nästa år.»
- some of the litterature was a bit redundant»
- Recommendations on which papers to read first so that the information from them can be used within the project. »
- reduced workload for students»
- Nothing.»
- the heavy workload.»
- Planning of supervision, focus this on the earlier part of the project.»
- Try to not expect som much of the students. They are very good at putting pressure on them selves and don´,t always need to hear how well everybody performed last year, because it will make the students feel that they need to outdo that. »
- some lectures and papers look similar.»
- Broström"s, Warell"s and Hiort af Ornäs lectures could be skipped.»
- A bigger variety of lecturars. Both male and female lecturars, and from different industries. Now it was mainly car companies and brands which was discussed.»
- fler kvinnliga föreläsare hade varit intressant. Koppla ihop artiklarna mer med föreläsningarna.»
- Some papers were not that interesting and I think that there were too many papers.»

16. Additional comments

- interesstingn subject»
- I think it was a really good and usable course.»
- It was really good course.»
- A very rewarding course if you have the time and energy that it requires. »


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